Archive for May 24th, 2008
NowPublic @ Vidfest: The Future of Interactive Entertainment
NowPublic is here at Vidfest liveblogging the conference events.
You can follow my updates on Twitter here on my member channel here and on the Vidfest blog here.
Here are my notes from the final session of the afternoon, which featured Susan Bonds and Alex Lieu of 42 Entertainment. They discussed their incredibly complex and fascinating work developing an Alternate Reality Game (ARG) as part of the launch of Trent Reznor/NIN’s high-concept album Year Zero. Truly fascinating stuff. If you haven’t checked out the project, I encourage you to dig in and enjoy.
Here are my notes from the session:


